Hubspot CMS vs Squarespace: Which One Is Right For You?

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As a business owner, you have a lot of important choices to make. One of the most important choices you’ll make is choosing a content management system (CMS) for your website. A CMS is a software application that helps you create, edit, and publish content on your website.
There are many different CMSs to choose from, and each has its own strengths and weaknesses. In this article, we’ll compare two of the most popular CMSs on the market: Hubspot CMS and Squarespace.

What is HubSpot CMS Hub?

The Hubspot CMS platform is a great option for businesses that are looking for an easy-to-use, all-in-one solution for their website needs. Hubspot offers a wide range of features, including a drag-and-drop website builder, a content management system (CMS), and e-commerce capabilities.

What is Squarespace?

Squarespace is another popular all-in-one website builder and CMS platform. Squarespace offers a similar range of features as Hubspot, including a drag-and-drop website builder, CMS, and e-commerce capabilities.
So, which platform is right for you? In this article, we’ll compare Hubspot CMS vs Squarespace to help you decide.

ImageCMSPrice Starts
HubSpot CMS9.5

HubSpot CMS3 plans > Free – $25/mo – $1,200/month

  • HUBSPOT CMS Pricing – $25/mo – $1,200/mo
  • HubSpot’s free CMS offers website analytics, email marketing, and live chat.
  • Track your website’s performance with a standard web analytics dashboard.
  • Help your website rank in search results with customized SEO optimization and A/B testing. CMS Hub supports video hosting for up to 250 videos.
  • Help your website rank in search results with customized SEO optimization and A/B testing. CMS Hub supports video hosting for up to 250 videos.
Visit Hubspot
SquareSpace CMS

SquareSpace CMS$14 – $49/month

  • A simple guided SEO checklist and up to 30 minutes of video hosting. Certain plans offer advanced website analytics.
  • All Squarespace plans come with a year of hosting for one domain, with the option to attach additional domains to your account.
  • Squarespace enables users to manage rich product listings, track inventory, and sync with shipping providers.
Visit SquareSpace


CMS Hub boasts an impressive list of features to help you optimize your site — custom SEO recommendations, content marketing tools, Google Search Console, and machine-learning powered testing to help you isolate the best performing version of your website. Plus, pairing CMS Hub with HubSpot’s marketing tools gives you a full view of your customer journey – from your website and beyond.

HubSpots SEO Recommendations Page


While Squarespace does come with a useful SEO checklist, it lacks CMS Hub’s advanced tools and customization. Squarespace has tools that help businesses optimize a small ecommerce website, but does not have the power of a connected CRM to fully optimize and personalize a website.

  • Reliable Speed and Security HubSpot For businesses small and large that want unbeatable security and reliability, HubSpot’s CMS Hub is an excellent choice. A dedicated 24/7 security team, SSL certificates, and activity logging keep your website secure, while integrated image compression and custom content delivery network (CDN) ensure lightning-fast speed. 
  • Squarespace also boasts a security team committed to ensuring your data’s privacy. It utilizes SSL certificates and HSTS encryption for website sessions. However, websites made with Squarespace often struggle to load quickly without image compression services and with Squarespace’s image-heavy templates.